Growth Review
This review is about who your website brings in. We went through the site, your search rankings and your Google listing. You're a real SEAI, NSAI and IGBC-registered contractor with a genuine lead-capture form and 27 tracked searches, real and growing scope. Every one of those searches is about SEAI grants, the one-stop-shop scheme or heat pumps. None of them is solar, despite a real dedicated solar PV page existing on the site. It's all detailed below, with what to do about each one.
27 searches are tracked for greenwatt.ie. Every one is about SEAI grants, the one-stop-shop retrofit scheme, or heat pumps. Not one names solar, despite a real dedicated /services/solar-pv-panels/ page existing on the site today.
| What people Google | People / month | Your situation | |
|---|---|---|---|
| seai grants ireland | 2,400 | 32nd. Your single largest tracked search, and it's not about solar. | 32nd |
| seai one stop shop | 1,300 | 15th and 19th, two of your own pages competing. | 15th |
| heat pump installation | 260 | 24th, from your heat pumps page. | 24th |
| solar panels | n/a | Not tracked at all. Your own dedicated solar page isn't ranking for any solar search. | Absent |
This is real, credible content backed by real accreditations. It's simply aimed entirely at grants and retrofit, never at solar. The solar PV page exists and reads well. Google has no reason yet to show it for anyone searching for solar specifically.
This is not a design problem. Real SEAI, NSAI and IGBC accreditations and a genuine lead form are already in place. What's missing is aim on the solar side: a Google listing that says something, and a page that names solar the way the rest of the site names grants. This is steady monthly work, not a rebuild.
Each fix below is ready to hand to whoever manages the site.
Start at the top. The bottom block is the work that moves the numbers.
3,960 people a month searching for SEAI grants, one-stop-shop and heat pump installation.
Visits already arriving from those exact searches today: 2, across all 27 tracked terms.
None of it is a solar search, despite a real dedicated solar page existing.
Real SEAI, NSAI and IGBC accreditations are a credibility base most installers don't have. None of it is currently pointed at solar. You know your close rate on solar enquiries and what a job is worth. That's the sum worth doing on your side.
A Google listing still titled "Home 2025" is already the wrong year, and it's the first thing anyone searching your name sees. That gap only grows the longer it stays live.